Innovation Designer · MSc TU Delft · Netherlands

Lennard van der Meij

From brief to build — design thinking across physical and digital domains. Turning complex problems into solutions that actually work for people.

Lennard van der Meij
15+
Years exp.
3
Disciplines
MSc
TU Delft
NL
The Netherlands

Projects &
Contributions

[ 06 projects ]
Personal side projects · ongoing
Landingsbaan implementation-path designer — MVP preview
Creative Projects | Builds & Explorations
Hands-on side projects that keep the design instincts sharp — from a full camper conversion to a small graphic study series, "Goods From Amsterdam", to a Landingsbaan dashboard MVP.
Owner · Studio · 2019-now
Meij Creations — Viktor brand identity
Meij Creations | Multidisciplinary Design Studio
Full-service design studio: product design, UX, graphic design, DTP, and technical writing for clients across sectors.
Start up · B2C · 2017-2019
Torvol drone accessories line-up
Torvol | Portfolio Strategy & Development
Led product vision, research, design, and production coordination for a complete drone accessories line-up. Concept to market for a fast-growing start-up.
Agency · B2B · 2012-2017
Red Pimiento — Nikon DL leather bag line
Red Pimiento | Product Design for Global Brands
Nikon · Samsung · Logitech · Ultimate Ears · HP · LG · Asus · Lenovo · Sennheiser · Bose and more. Designed and developed accessories and soft goods for global consumer electronics brands — from injection moulding to genuine leather, ideation to retail.
E-commerce · 2025-now
Wickey climbing frame
Wickey | Play Equipment & AI
Design, compliance documentation, and AI process for outdoor play equipment in a large-scale e-commerce environment.
Graduation Project · 2012
Philips VitaLight — creative facilitation session
Philips VitaLight | New Product Development
New product development with strong emphasis on user research through focus groups, iterative prototyping, and concept validation — in collaboration with Philips.

What I bring
to the table

[ 04 pillars ]
01
Product & Form
Industrial design from early concept through production-ready specification. Physical products, soft goods, and compliant design across consumer electronics, drones, and outdoor equipment.
SolidWorks Inventor KeyShot Blender SketchUp Twinmotion D5 Render
02
Innovation & UX
User research, ideation, prototyping and testing — grounded in Design Thinking and Lean methodology. Bridging user needs and organisational goals into solutions that earn adoption.
Design Thinking User Research Prototyping Figma Adobe CC HTML / CSS JavaScript
03
Strategy & Leadership
Product vision, design leadership, and cross-discipline team coordination. Bringing people along in new ways of working — from start-up pace to midsize organisational environments.
Project Mgmt Team Leadership Agile / Sprints AI Implementation Copilot Studio Claude Cowork Asana
04
Communication & Technical Writing
Technical documentation, compliant user manuals, DTP, and packaging design. Making complex things legible — for users, regulators, and global markets in Dutch and English.
Technical Writing DTP Graphic Design Packaging NL · EN

15 years of
making things

"I connect dots others don't see — across disciplines, domains, and ways of thinking. With a TU Delft foundation in systematic design and 15+ years of hands-on delivery, I bring both the analytical rigour and the creative restlessness that innovation actually requires."

2025 – Present
Senior Creative Developer
Wickey
Design and development of safe and compliant outdoor play equipment. Manual creation and AI implementation in an e-commerce environment.
2019 – Present
Owner
Meij Creations
Full-service design studio: product design, visualisation, graphic design, DTP, UX design, and technical writing for multiple clients.
2022 – 2023
Digital Design Education
NHA · Bit Academy · School of Data Science
Front End Development, Full Stack Web Development, Game Development. Hands-on work with web design, programming, agile methodologies and iterative delivery.
2017 – 2019
Head of Product Design
Torvol
Set out the product vision. Researched, designed, developed and coordinated production of a full product line-up for a drone accessories start-up.
2016 – 2017
Head of Product Design
Red Pimiento
Led a team of 5. Allocated, supervised, and managed design projects and personal deliverables across a growing product design department.
2014 – 2016
Senior Industrial Designer
Red Pimiento
Set up design systems, sourced manufacturers, and designed branded accessories and soft goods for global consumer electronics brands.
2012 – 2014
Product & Graphic Designer
Red Pimiento
All-round design: packaging, DTP, and developing branded accessories for consumer electronics products.
2008 – 2012
Intern → Freelance → Graduate
Fever · Philips · Manualise
Early career across concept design, new product development at Philips VitaLight, managing a start-up phase at Manualise, and freelance design work.
2011
MSc Integrated Product Design
Delft University of Technology
2008
BSc Industrial Design Engineering
Delft University of Technology
2022–2023
Front End · Full Stack · Game Dev
NHA · Bit Academy · School of Data Science

Let's make
something good.

Available for innovation design roles, senior product leadership, and cross-domain challenges where physical and digital thinking intersect. Based in the Netherlands, working globally.